Human Factors & Mixed Methods Researcher with a doctorate in Industrial Engineering specializing in Human Factors and Human-Computer Interaction. I design and lead research across physical products, human-machine systems, software, and digital experiences, combining behavioral, qualitative, operational, and physiological evidence to connect research findings to product and engineering decisions. As the first dedicated researcher at a logistics technology startup, I built the research and Human Factors practice from the ground up and embedded research across the product lifecycle — from early discovery and benchmarking through controlled evaluation, field deployment, and continuous validation. My work spans field research, task analysis, behavioral telemetry, heuristic and ergonomic evaluation, controlled comparative studies, longitudinal research, usability testing, competitive benchmarking, and 0→1 discovery, particularly in complex operational environments where understanding the real context of use is critical.
Sortation Platform — Human-machine systems & operational Human Factors Built a multi-method research program across warehouse workflows involving scanners, touchscreens, scales, dimensioning systems, printers, and operational software. Combined field observation, task analysis, heuristic evaluation, and behavioral/operational data to identify workflow constraints and translate them into engineering changes. Research contributed to a 28% throughput improvement and substantial reductions in workflow-induced errors.
Smart Containers: Physical + IoT Human Factors — Led research from early concept through prototype evaluation, production, and longitudinal field deployment of a reusable IoT-enabled freight container. Used comparative field studies, operator research, workload measures, diary studies, telemetry analysis, and failure investigation to guide decisions around weight, mobility, access, containment, durability, tracker placement, and serviceability. The product evolved through multiple versions and scaled to 3,000+ deployed units.
0-to-1 marketplace — Led research across early discovery, concept evaluation, journey mapping, rapid iterative usability testing, behavioral analysis, and field validation for a two-sided freight marketplace and its mobile execution workflows. Research reshaped product architecture, eliminated unnecessary functionality before engineering investment, and simplified critical booking and operational flows.
Study Planner: a free, browser-based planner I designed and built for human factors and UX studies. Describe your study, and it works out how many participants you need, which analysis to plan for, and what your sample can support, with every number traced back to a documented method. Its calculations are validated against R.
Live tool · Methods · Validation · Source
Human Factors Task analysis · Ergonomic evaluation · Heuristic review · Experimental design
Field Research Contextual inquiry · Site observation · Workflow mapping · Longitudinal studies
Behavioral Analysis BigQuery/SQL · Event logs · Telemetry · Before/after validation
Usability Testing Controlled comparisons · SUS/SEQ · Mobile & touchscreen testing · Iterative rounds
Survey Research NASA-TLX · Survey design · Longitudinal tracking
Discovery Research Semi-structured interviews · Journey mapping · 0→1 problem framing
Concept Testing Prototype evaluation · Comparative studies · AI-assisted prototyping · Design validation
- Doctor of Engineering — Industrial Engineering, specializing in Human Factors and Human-Computer Interaction, Lamar University
- 5+ peer-reviewed publications — cognitive performance, HCI, UI/UX effects (Physiology & Behavior 2025, HFES 2022, HCII 2022–2023)
- Previously: FedEx Operations Research, Lactalis Systems Design