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πŸ“Š Sales Performance Dashboard & Analysis

Tools: Python Β· Pandas Β· Matplotlib Β· Seaborn Β· Power BI Dataset: Superstore Sales Dataset (Kaggle) β€” 9,994 records Status: βœ… Complete


🎯 Business Problem

A retail company wants to understand which products, regions, and categories drive revenue. This analysis answers:

  • Which categories generate the most sales?
  • Which regions perform best?
  • What seasonal patterns exist?
  • Which products drive the most revenue?

πŸ›  Tools & Process

  1. Data Cleaning β€” fixed date formats, handled missing values
  2. EDA β€” Python (Pandas, Matplotlib, Seaborn)
  3. Dashboard β€” Power BI interactive dashboard

πŸ“ˆ Key Findings

  • Technology leads all categories with $836K in total sales
  • West region generates the highest sales at $725K
  • November is the peak sales month β€” strong year-end surge
  • Canon imageCLASS 2200 is the top revenue product
  • Average shipping time is 3.96 days across all orders

πŸ“‚ Files

File Description
notebooks/analysis.ipynb Full Python analysis
outputs/chart1_category.png Sales by category
outputs/chart2_monthly_trend.png Monthly sales trend
outputs/chart3_regional.png Regional performance
outputs/chart4_top_products.png Top 10 products
outputs/chart5_subcat_sales.png Sales by sub-category
outputs/dashboard_screenshot.png Power BI dashboard

πŸ“Έ Dashboard Preview

Dashboard


πŸ’‘ Business Recommendations

  1. Focus inventory on Technology β€” highest revenue category
  2. Prioritise West & East regions β€” contribute 60%+ of total sales
  3. Prepare for Q4 surge β€” November peak is consistent year on year

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