An interactive Tableau dashboard that visualizes global trends in Netflix content—including genre diversity, regional distribution, content ratings, and annual release patterns—to empower users with actionable streaming insights.
The StreamLens Dashboard provides a comprehensive view of Netflix’s global content library using data from the UCI Machine Learning Repository. Built for data analysts, entertainment strategists, and media researchers, this project helps uncover trends in content type, genre popularity, regional availability, and release patterns over time.
- 📊 Tableau – Primary platform for creating interactive visualizations and dashboards.
- 📗 Microsoft Excel – Used for initial data cleaning and structuring.
- 📁 File Formats –
.twbfor Tableau workbook,.csvfor dataset.
Source: Kaggle - Netflix Movies And TV Shows
The dataset includes metadata for Netflix shows and movies such as:
- Title
- Type (Movie / TV Show)
- Country
- Date Added
- Release Year
- Rating
- Duration
- Genre
- Description
Netflix’s vast global library makes it difficult for decision-makers to quickly analyze regional, genre-based, and age-rated content trends across markets.
To deliver an intuitive, interactive visualization tool that:
- Analyzes Netflix content by country, rating, genre, and type.
- Helps users track content distribution and evolution from 2008–2020.
- Enables data-driven content strategy and regional expansion planning.
-
🗺️ Country-wise Content Map
Shows total Netflix content per country (India has the highest count). -
📈 Ratings Distribution (Bar Chart)
Highlights the most common content ratings (e.g., TV-MA, TV-14). -
🍿 Type Split (Bubble Chart)
Movie vs. TV Show distribution (68.42% movies, 31.58% TV shows). -
🎭 Top 10 Genres (Bar Chart)
Popular genres like Documentaries, Comedy, Dramas. -
📆 Release Trend by Year (Area Chart)
Displays how Netflix’s content offerings have grown over time. -
🔍 Title Metadata Panel
Dynamic filters and description for selected titles (e.g., genre, date added, rating).
- 📌 Content Strategy: Helps identify high-performing genres and content gaps.
- 🌍 Market Expansion: Reveals regions with low content volume for potential growth.
- 🧑💼 Viewer Segmentation: Enables age-based content targeting based on ratings.
- 📈 Trend Analysis: Tracks content growth trends and strategic shifts over time.
Netflix Dashboard.png– Screenshot of the final dashboardnetflix_titles.csv– Raw dataset from UCI RepositoryNextflix.twb– Tableau Workbook file (open with Tableau Desktop)
