diff --git a/.changeset/plugin-description-check.md b/.changeset/plugin-description-check.md
new file mode 100644
index 0000000000..96ed388f64
--- /dev/null
+++ b/.changeset/plugin-description-check.md
@@ -0,0 +1,30 @@
+---
+"nextly": patch
+"create-nextly-app": patch
+"@nextlyhq/admin": patch
+"@nextlyhq/admin-css": patch
+"@nextlyhq/blocks-engine": patch
+"@nextlyhq/blocks-react": patch
+"@nextlyhq/ui": patch
+"@nextlyhq/adapter-drizzle": patch
+"@nextlyhq/adapter-postgres": patch
+"@nextlyhq/adapter-mysql": patch
+"@nextlyhq/adapter-sqlite": patch
+"@nextlyhq/storage-s3": patch
+"@nextlyhq/storage-uploadthing": patch
+"@nextlyhq/storage-vercel-blob": patch
+"@nextlyhq/plugin-form-builder": patch
+"@nextlyhq/plugin-page-builder": patch
+"@nextlyhq/plugin-seo": patch
+"@nextlyhq/plugin-sdk": patch
+"@nextlyhq/eslint-config": patch
+"@nextlyhq/prettier-config": patch
+"@nextlyhq/telemetry": patch
+"@nextlyhq/tsconfig": patch
+"@nextlyhq/builder": patch
+"@nextlyhq/module-specifiers": patch
+---
+
+Warn at boot when a plugin ships without an `admin.description`. Without one the
+admin can only show the package specifier wherever it lists that plugin, and
+nothing previously stopped a plugin shipping that way.
diff --git a/packages/nextly/src/di/register.ts b/packages/nextly/src/di/register.ts
index 6e479cfd4c..da8877d6e4 100644
--- a/packages/nextly/src/di/register.ts
+++ b/packages/nextly/src/di/register.ts
@@ -99,6 +99,7 @@ import { registerSingleHooks } from "../hooks/register-single-hooks";
 import { createSanitizationHook } from "../hooks/sanitization-hooks";
 import type { PluginPermission, PluginRole } from "../plugins/contributions";
 import { getCoreVersion } from "../plugins/core-version";
+import { warnUndescribedPlugins } from "../plugins/describe-check";
 import { setInitializedPlugins } from "../plugins/initialized-plugins";
 import {
   collectCustomPermissions,
@@ -574,6 +575,13 @@ export async function registerServices(
   if (transformedConfig.plugins && transformedConfig.plugins.length > 0) {
     const pluginNames = transformedConfig.plugins.map(p => p.name).join(", ");
     resolvedLogger.info?.(`Registered plugins: ${pluginNames}`);
+
+    // Beside the line that names them, because that line is the symptom: a
+    // plugin with no description is one the admin can only ever show by its
+    // package specifier. Warned rather than thrown — the omission is the
+    // plugin author's and breaks nothing, and an operator cannot fix a
+    // third-party package from their own config.
+    warnUndescribedPlugins(transformedConfig.plugins, resolvedLogger);
   }
 
   // ----------------------------------------
diff --git a/packages/nextly/src/plugins/describe-check.test.ts b/packages/nextly/src/plugins/describe-check.test.ts
new file mode 100644
index 0000000000..c0a5c3d64d
--- /dev/null
+++ b/packages/nextly/src/plugins/describe-check.test.ts
@@ -0,0 +1,110 @@
+/**
+ * A plugin with no description is one the admin can only ever show by its
+ * package specifier, which is a name chosen for npm rather than for a reader.
+ */
+import { describe, expect, it } from "vitest";
+
+import type { Logger } from "../shared/types";
+
+import {
+  pluginsMissingDescription,
+  warnUndescribedPlugins,
+} from "./describe-check";
+import type { PluginDefinition } from "./plugin-context";
+
+function plugin(name: string, description?: string): PluginDefinition {
+  return {
+    name,
+    version: "1.0.0",
+    ...(description === undefined ? {} : { admin: { description } }),
+  } as PluginDefinition;
+}
+
+describe("pluginsMissingDescription", () => {
+  it("names a plugin that declares none", () => {
+    expect(pluginsMissingDescription([plugin("@acme/bare")])).toEqual([
+      "@acme/bare",
+    ]);
+  });
+
+  it("passes a plugin that declares one", () => {
+    expect(
+      pluginsMissingDescription([plugin("@acme/described", "Does a thing")])
+    ).toEqual([]);
+  });
+
+  /**
+   * The separating cases. A present-but-useless value satisfies `!== undefined`
+   * and an optional-chain check alike, so a test that only covers "absent"
+   * passes on an implementation that admits an empty string.
+   */
+  it.each([
+    ["empty", ""],
+    ["whitespace", "   "],
+  ])("names a plugin whose description is %s", (_why, value) => {
+    expect(pluginsMissingDescription([plugin("@acme/blank", value)])).toEqual([
+      "@acme/blank",
+    ]);
+  });
+
+  it("reports only the ones missing it, in order", () => {
+    const result = pluginsMissingDescription([
+      plugin("@acme/a"),
+      plugin("@acme/b", "Has one"),
+      plugin("@acme/c"),
+    ]);
+
+    expect(result).toEqual(["@acme/a", "@acme/c"]);
+  });
+
+  it("says nothing about an empty plugin list", () => {
+    expect(pluginsMissingDescription([])).toEqual([]);
+  });
+});
+
+describe("warnUndescribedPlugins", () => {
+  function fakeLogger() {
+    const warnings: string[] = [];
+    return {
+      logger: { warn: (m: string) => warnings.push(m) } as unknown as Logger,
+      warnings,
+    };
+  }
+
+  it("names every plugin missing one, in one message", () => {
+    const { logger, warnings } = fakeLogger();
+
+    warnUndescribedPlugins(
+      [plugin("@acme/a"), plugin("@acme/b", "Has one"), plugin("@acme/c")],
+      logger
+    );
+
+    expect(warnings).toHaveLength(1);
+    expect(warnings[0]).toContain("@acme/a");
+    expect(warnings[0]).toContain("@acme/c");
+    // The separating assertion: a message that simply listed every plugin
+    // would satisfy the two above.
+    expect(warnings[0]).not.toContain("@acme/b");
+  });
+
+  /**
+   * Silence when there is nothing to say. A warning on every boot of a
+   * correctly-described install is noise that trains an operator to ignore the
+   * one that matters.
+   */
+  it("says nothing when every plugin declares one", () => {
+    const { logger, warnings } = fakeLogger();
+
+    warnUndescribedPlugins([plugin("@acme/a", "Has one")], logger);
+
+    expect(warnings).toEqual([]);
+  });
+
+  it("says nothing when there are no plugins", () => {
+    const { logger, warnings } = fakeLogger();
+
+    warnUndescribedPlugins([], logger);
+
+    expect(warnings).toEqual([]);
+  });
+});
diff --git a/packages/nextly/src/plugins/describe-check.ts b/packages/nextly/src/plugins/describe-check.ts
new file mode 100644
index 0000000000..3f0c4d2e40
--- /dev/null
+++ b/packages/nextly/src/plugins/describe-check.ts
@@ -0,0 +1,53 @@
+import type { Logger } from "../shared/types";
+
+import type { PluginDefinition } from "./plugin-context";
+
+/**
+ * Plugins that ship without an `admin.description`.
+ *
+ * A description is the only thing that tells an operator what an installed
+ * plugin is FOR. Without one every surface that lists plugins — the plugins
+ * table, the dashboard section, the detail page — can show only the package
+ * specifier, so `@nextlyhq/plugin-page-builder` appears where another plugin
+ * shows "Build pages visually from blocks". The reader is left to infer the
+ * purpose from a name chosen for npm rather than for them.
+ *
+ * Pure, and returns the names rather than logging them, so the caller decides
+ * whether this is a boot warning, a CLI report, or a test assertion. The same
+ * question asked from three places must not become three answers.
+ *
+ * Deliberately NOT an error. A missing description breaks nothing at runtime,
+ * and failing a boot over it would punish an operator for a plugin author's
+ * omission — they cannot fix a third-party package from their own config.
+ *
+ * @module plugins/describe-check
+ */
+export function pluginsMissingDescription(
+  plugins: readonly PluginDefinition[]
+): string[] {
+  return plugins
+    .filter(plugin => !plugin.admin?.description?.trim())
+    .map(plugin => plugin.name);
+}
+
+/**
+ * Report the plugins that ship without a description, if any.
+ *
+ * Takes the logger rather than reaching for one, so the message it produces is
+ * observable in a test. Boot wiring that only exists at a call site inside a
+ * several-hundred-line registration function can be deleted without any test
+ * noticing; the message is the part worth pinning, and this is the smallest
+ * unit that owns it.
+ */
+export function warnUndescribedPlugins(
+  plugins: readonly PluginDefinition[],
+  logger: Logger
+): void {
+  const undescribed = pluginsMissingDescription(plugins);
+  if (undescribed.length === 0) return;
+
+  logger.warn?.(
+    `Plugins with no admin.description, so the admin can only show their ` +
+      `package name: ${undescribed.join(", ")}`
+  );
+}