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<!doctype html>
<html lang="en">
<head>
<meta charset="utf-8">
<meta name="viewport" content="width=device-width,initial-scale=1">
<title>Raven Source — Websites that book work for trades</title>
<meta name="description" content="A website that pays for itself in one job. $999 to build, $99/mo to host and maintain. Built for plumbers, roofers, restoration, HVAC, and electric.">
<meta property="og:title" content="Raven Source — Websites that book work for trades">
<meta property="og:description" content="$999 build, $99/mo care. Live in 5–10 days. Built for plumbers, roofers, restoration, HVAC, and electric.">
<meta name="theme-color" content="#f5f2ec">
<link rel="preconnect" href="https://fonts.googleapis.com">
<link rel="preconnect" href="https://fonts.gstatic.com" crossorigin>
<link href="https://fonts.googleapis.com/css2?family=Inter:wght@400;500;600;700&family=IBM+Plex+Mono:wght@400;500;600&family=Fraunces:opsz,wght@9..144,500;9..144,700&display=swap" rel="stylesheet">
<style>
:root{
--paper:#f5f2ec;
--paper-2:#ebe6dc;
--paper-3:#fbfaf6;
--ink:#171511;
--ink-2:#3a342c;
--ink-3:#6c6557;
--ink-4:#a39c8d;
--rule:#d8d2c4;
--rule-2:#c7bfae;
--accent:#7a3018;
--accent-2:#5a2210;
--positive:#1d6b3a;
}
*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth}
body{background:var(--paper);color:var(--ink);font-family:Inter,system-ui,sans-serif;font-size:15px;line-height:1.55;-webkit-font-smoothing:antialiased}
::selection{background:var(--ink);color:var(--paper)}
img{max-width:100%;display:block}
a{color:var(--accent);text-decoration:none}
a:hover{text-decoration:underline;text-underline-offset:3px}
button{font:inherit;color:inherit;border:0;background:0;cursor:pointer;padding:0}
/* layout */
.wrap{max-width:1080px;margin:0 auto;padding:0 28px}
section{padding:80px 0;border-bottom:1px solid var(--rule)}
.eyebrow{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3);margin-bottom:14px}
h1,h2,h3{font-family:Fraunces,serif;letter-spacing:-.02em;line-height:1.1;color:var(--ink)}
h1{font-size:clamp(40px,6vw,68px);font-weight:700}
h2{font-size:clamp(28px,4vw,40px);font-weight:600;margin-bottom:18px}
h3{font-size:21px;font-weight:600;margin-bottom:8px}
p.lead{font-size:18px;color:var(--ink-2);max-width:60ch}
/* nav */
header{position:sticky;top:0;z-index:10;background:var(--paper);border-bottom:1px solid var(--rule)}
.nav{display:flex;align-items:center;justify-content:space-between;padding:18px 28px;max-width:1080px;margin:0 auto}
.brand{font-family:Fraunces,serif;font-weight:700;font-size:22px;letter-spacing:-.02em;color:var(--ink)}
.brand .dot{color:var(--accent)}
.nav-links{display:flex;align-items:center;gap:24px}
.nav-links a{color:var(--ink-2);font-size:14px;font-weight:500}
.nav-links a:hover{color:var(--ink);text-decoration:none}
.nav .cta{display:inline-flex;align-items:center;gap:6px;background:var(--ink);color:var(--paper);padding:8px 14px;border-radius:5px;font-size:13px;font-weight:500}
.nav .cta:hover{background:var(--accent);text-decoration:none}
/* buttons */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:8px;padding:14px 22px;border-radius:6px;font-size:15px;font-weight:500;border:1px solid var(--rule-2);background:var(--paper);color:var(--ink-2);transition:.12s;cursor:pointer}
.btn:hover{border-color:var(--ink);color:var(--ink);text-decoration:none}
.btn.primary{background:var(--ink);border-color:var(--ink);color:var(--paper)}
.btn.primary:hover{background:var(--accent);border-color:var(--accent);color:var(--paper)}
.btn.accent{background:var(--accent);border-color:var(--accent);color:var(--paper)}
.btn.accent:hover{background:var(--accent-2);border-color:var(--accent-2);color:var(--paper)}
.btn.lg{padding:18px 32px;font-size:16px}
/* hero */
.hero{padding:96px 0 72px}
.hero h1{margin-bottom:22px;max-width:18ch}
.hero p{font-size:19px;color:var(--ink-2);max-width:58ch;margin-bottom:32px}
.hero .ctas{display:flex;gap:12px;flex-wrap:wrap;align-items:center}
.hero-meta{margin-top:48px;display:flex;gap:32px;flex-wrap:wrap;padding-top:24px;border-top:1px solid var(--rule);font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--ink-3);letter-spacing:.04em}
.hero-meta b{color:var(--ink);font-weight:500}
/* features */
.feature-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.feature{padding:24px;border:1px solid var(--rule);border-radius:6px;background:var(--paper)}
.feature .label{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--accent);margin-bottom:10px}
.feature h3{font-size:18px;margin-bottom:6px}
.feature p{font-size:14px;color:var(--ink-3);line-height:1.55}
/* pricing */
.pricing-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:18px;margin-top:32px;margin-bottom:36px}
.price-card{background:var(--paper);border:1px solid var(--rule-2);border-radius:8px;padding:32px 28px;display:flex;flex-direction:column}
.price-card.featured{border:1.5px solid var(--ink);background:var(--paper-3)}
.price-card .label{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3);margin-bottom:8px}
.price-card .num{font-family:Fraunces,serif;font-size:48px;font-weight:700;letter-spacing:-.02em;color:var(--ink);line-height:1;margin-bottom:4px}
.price-card .num small{font-size:18px;font-weight:500;color:var(--ink-3);margin-left:4px}
.price-card .what{font-size:14px;color:var(--ink-3);margin-bottom:20px;padding-bottom:20px;border-bottom:1px dashed var(--rule)}
.price-card ul{list-style:none;flex:1}
.price-card li{font-size:14.5px;color:var(--ink-2);padding:8px 0 8px 22px;position:relative;border-bottom:1px solid var(--rule)}
.price-card li:last-child{border-bottom:0}
.price-card li::before{content:"";position:absolute;left:2px;top:14px;width:8px;height:8px;border-bottom:1.5px solid var(--accent);border-right:1.5px solid var(--accent);transform:rotate(45deg) translateY(-2px)}
.checkout{padding:28px;border:1px solid var(--rule-2);border-radius:8px;background:var(--paper-3);display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap}
.checkout .summary{flex:1;min-width:280px}
.checkout .summary .top{font-family:Fraunces,serif;font-size:24px;font-weight:600;color:var(--ink);margin-bottom:4px}
.checkout .summary .sub{font-size:13.5px;color:var(--ink-3);font-family:'IBM Plex Mono',monospace;letter-spacing:.04em}
/* work */
.work-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px;margin-top:32px}
.work-card{background:var(--paper);border:1px solid var(--rule);border-radius:6px;overflow:hidden;display:flex;flex-direction:column}
.work-card .img{aspect-ratio:16/10;background:var(--paper-2);display:grid;place-items:center;font-family:Fraunces,serif;font-size:42px;color:var(--rule-2);font-weight:600;letter-spacing:-.02em}
.work-card .body{padding:18px}
.work-card .meta{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.06em;text-transform:uppercase;color:var(--ink-3);margin-bottom:6px}
.work-card h3{font-size:17px;margin-bottom:4px}
.work-card p{font-size:13.5px;color:var(--ink-3)}
/* process */
.process{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.step{padding:24px;background:var(--paper);border:1px solid var(--rule);border-radius:6px}
.step .num{font-family:Fraunces,serif;font-size:32px;font-weight:700;color:var(--accent);line-height:1;margin-bottom:10px;letter-spacing:-.02em}
.step h3{font-size:16px;margin-bottom:6px}
.step p{font-size:13.5px;color:var(--ink-3);line-height:1.5}
/* faq */
details{border-bottom:1px solid var(--rule);padding:18px 0}
details summary{cursor:pointer;list-style:none;font-family:Fraunces,serif;font-size:19px;font-weight:600;color:var(--ink);display:flex;justify-content:space-between;align-items:center;gap:12px}
details summary::-webkit-details-marker{display:none}
details summary::after{content:"+";font-family:'IBM Plex Mono',monospace;font-weight:400;color:var(--ink-3);font-size:24px}
details[open] summary::after{content:"−"}
details p{margin-top:10px;color:var(--ink-2);max-width:62ch;font-size:15px}
/* form */
.form-section{background:var(--paper-2)}
.form-grid{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.form-grid .full{grid-column:1/-1}
label{display:block;font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--ink-3);margin-bottom:6px}
input,select,textarea{width:100%;padding:11px 14px;border-radius:5px;border:1px solid var(--rule-2);background:var(--paper);font-size:15px;color:var(--ink);font-family:inherit}
input:focus,select:focus,textarea:focus{outline:0;border-color:var(--ink)}
textarea{min-height:120px;resize:vertical;line-height:1.5}
.form-actions{margin-top:18px;display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap}
.form-note{font-family:'IBM Plex Mono',monospace;font-size:11px;color:var(--ink-3);letter-spacing:.04em}
/* footer */
footer{padding:48px 0 32px;background:var(--paper)}
.foot{display:grid;grid-template-columns:2fr 1fr 1fr 1fr;gap:32px;font-family:'IBM Plex Mono',monospace;font-size:12px;color:var(--ink-3);letter-spacing:.04em}
.foot .col h4{font-family:'IBM Plex Mono',monospace;font-size:11px;letter-spacing:.14em;text-transform:uppercase;color:var(--ink-3);margin-bottom:12px;font-weight:500}
.foot .col a{display:block;color:var(--ink-2);margin-bottom:6px;font-size:13px}
.foot .col a:hover{color:var(--accent);text-decoration:none}
.foot-bottom{margin-top:36px;padding-top:18px;border-top:1px solid var(--rule);display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px;font-size:11px;color:var(--ink-4)}
/* responsive */
@media (max-width:780px){
.pricing-grid,.feature-grid,.work-grid,.process,.form-grid,.foot{grid-template-columns:1fr}
.nav-links a:not(.cta){display:none}
section{padding:56px 0}
.hero{padding:60px 0 48px}
.checkout{flex-direction:column;align-items:stretch}
.checkout .btn{width:100%}
}
</style>
</head>
<body>
<header>
<div class="nav">
<a href="#" class="brand">Raven Source<span class="dot">.</span></a>
<nav class="nav-links">
<a href="#what">What you get</a>
<a href="#pricing">Pricing</a>
<a href="#work">Recent work</a>
<a href="#faq">FAQ</a>
<a href="#quote" class="cta">Get a quote</a>
</nav>
</div>
</header>
<section class="hero">
<div class="wrap">
<div class="eyebrow">Websites for trades · $999 build · $99/mo care</div>
<h1>A website that pays for itself in one job.</h1>
<p class="lead">We build, host, and maintain websites for plumbers, roofers, restoration, HVAC, and electric. Loads in under two seconds. Found on Google. Booked solid by month two.</p>
<div class="ctas">
<a id="hero-buy" href="#" class="btn primary lg">Get started · $999 + $99/mo</a>
<a href="#quote" class="btn lg">Ask a question first</a>
</div>
<div class="hero-meta">
<span><b>5–10 days</b> · build to live</span>
<span><b>$999</b> · one-time build</span>
<span><b>$99/mo</b> · hosting + care</span>
<span><b>Cancel anytime</b> · keep your files</span>
</div>
</div>
</section>
<section id="what">
<div class="wrap">
<div class="eyebrow">What you get</div>
<h2>Built for trades. No fluff.</h2>
<p class="lead" style="margin-bottom:36px">No long discovery calls. No agency price tag. A fast site that ranks, looks like you mean business, and books the next job.</p>
<div class="feature-grid">
<div class="feature">
<div class="label">Speed</div>
<h3>Loads in under 2s</h3>
<p>No bloated builders. Static HTML, mobile first. Passes Google's Core Web Vitals on first deploy.</p>
</div>
<div class="feature">
<div class="label">Local SEO</div>
<h3>Set up to be found</h3>
<p>Schema markup for local business, services, hours. Google Business Profile linkup. Trade-specific keywords baked into the copy.</p>
</div>
<div class="feature">
<div class="label">Lead capture</div>
<h3>Phone first, form second</h3>
<p>Click-to-call on every page. Quote form posts straight to your phone or inbox. SMS-ready CTAs.</p>
</div>
<div class="feature">
<div class="label">Mobile</div>
<h3>Designed for thumbs</h3>
<p>Most trade leads come in from phones. We design phone-first, then scale up. Tap targets, readable type, no pinch-zooming.</p>
</div>
<div class="feature">
<div class="label">Hosting</div>
<h3>Always on, always fast</h3>
<p>Cloudflare CDN. SSL included. 99.99% uptime. Your site stays live whether your laptop is on or off.</p>
</div>
<div class="feature">
<div class="label">Care</div>
<h3>One update a month</h3>
<p>New service to add? Phone number changed? Send the change. Live within 24 hours.</p>
</div>
</div>
</div>
</section>
<section id="pricing" style="background:var(--paper-2)">
<div class="wrap">
<div class="eyebrow">Pricing</div>
<h2>Two pieces. One checkout.</h2>
<p class="lead">$999 builds and launches the site. $99/mo keeps it fast, found, and current. The package includes both. Cancel the monthly any time and the files are yours.</p>
<div class="pricing-grid">
<div class="price-card featured">
<div class="label">Build · One-time</div>
<div class="num">$999</div>
<div class="what">Custom site, designed and shipped in 5–10 business days.</div>
<ul>
<li>Custom design tailored to your trade and city</li>
<li>Mobile optimized, phone-first</li>
<li>Up to 6 pages: Home, Services, About, Reviews, Contact, FAQ</li>
<li>Basic local SEO with schema markup</li>
<li>Quote form wired to your inbox</li>
<li>Click-to-call on every page</li>
<li>SSL + first month of hosting</li>
<li>30-day revision window after launch</li>
</ul>
</div>
<div class="price-card">
<div class="label">Site Care · Monthly</div>
<div class="num">$99<small>/mo</small></div>
<div class="what">Keeps the site fast, secure, indexed, and current.</div>
<ul>
<li>Hosting on Cloudflare CDN</li>
<li>SSL renewal</li>
<li>Uptime monitoring</li>
<li>Monthly performance report (speed, traffic, lead form submissions)</li>
<li>One content update per month</li>
<li>Cancel any time — keep your files</li>
</ul>
</div>
</div>
<div class="checkout">
<div class="summary">
<div class="top">$1,098 today, $99/mo after</div>
<div class="sub">Build (one-time) + first month of Site Care · auto-renews monthly · cancel any time</div>
</div>
<a id="checkout-btn" href="#" class="btn accent lg">Pay & start build</a>
</div>
</div>
</section>
<section id="work">
<div class="wrap">
<div class="eyebrow">Recent work</div>
<h2>Sample builds.</h2>
<p class="lead">Live client work replaces these as we ship. The framework, design language, and SEO setup are the same.</p>
<div class="work-grid">
<div class="work-card">
<div class="img">RS</div>
<div class="body">
<div class="meta">Sample · Restoration</div>
<h3>Primo Restoration · Trenton, NJ</h3>
<p>Water and fire damage emergency response. Phone-first design.</p>
</div>
</div>
<div class="work-card">
<div class="img">RS</div>
<div class="body">
<div class="meta">Sample · Plumbing</div>
<h3>Northstar Plumbing · Newark, NJ</h3>
<p>Same-day service site with online booking and parts catalog.</p>
</div>
</div>
<div class="work-card">
<div class="img">RS</div>
<div class="body">
<div class="meta">Sample · Roofing</div>
<h3>Atlantic Roofing · Atlantic County, NJ</h3>
<p>Storm response with insurance claim assistance pages.</p>
</div>
</div>
</div>
</div>
</section>
<section style="background:var(--paper-2)">
<div class="wrap">
<div class="eyebrow">Process</div>
<h2>From quote to live in two weeks.</h2>
<div class="process" style="margin-top:32px">
<div class="step">
<div class="num">01</div>
<h3>Quote</h3>
<p>Fill out the form. We respond in 24 hours with a fixed price and a calendar link.</p>
</div>
<div class="step">
<div class="num">02</div>
<h3>Pay & brief</h3>
<p>$1,098 to start ($999 build + first month of care). 20-minute call to get logo, photos, services, and your voice.</p>
</div>
<div class="step">
<div class="num">03</div>
<h3>Build</h3>
<p>5–10 business days. You get a preview link mid-way. Two rounds of revisions on the live preview.</p>
</div>
<div class="step">
<div class="num">04</div>
<h3>Launch</h3>
<p>We point your domain. SSL on. Google pinged. Site Care continues at $99/mo until you cancel.</p>
</div>
</div>
</div>
</section>
<section id="faq">
<div class="wrap" style="max-width:760px">
<div class="eyebrow">Common questions</div>
<h2>Straight answers.</h2>
<div style="margin-top:24px">
<details>
<summary>Why so cheap? What's the catch?</summary>
<p>No catch. We use a lean template system tuned for trades — the design and copy are still custom for your business and city, but the framework underneath is what makes $999 possible. Most agencies charge $5–15k for the same outcome because they staff designers, project managers, and account reps. We keep the team small and the margins reasonable.</p>
</details>
<details>
<summary>How long does it take?</summary>
<p>5 to 10 business days from approval and brief call. We don't pad timelines. If something's going to slip, you'll hear it from us first.</p>
</details>
<details>
<summary>Can I just pay for the build, no monthly?</summary>
<p>The current package bundles build + first month of care, then $99/mo recurring. If you want to host the site somewhere else after launch, cancel the monthly during the first month — you keep all the files and a tutorial for moving hosting. Or email us before purchase and we'll send a build-only invoice.</p>
</details>
<details>
<summary>What if I already have a domain?</summary>
<p>Bring it. We point the existing domain at the new site. Your customers' bookmarks keep working. No SEO loss.</p>
</details>
<details>
<summary>What happens if I cancel the $99/mo?</summary>
<p>The site stays live until the end of the billing period. We give you the source files and a tutorial for moving hosting elsewhere. No lock-in.</p>
</details>
<details>
<summary>Do I get unlimited edits?</summary>
<p>One content update per month is included. Additional edits are billed at $75 each. Major redesigns are quoted separately.</p>
</details>
<details>
<summary>Do you do work outside trades?</summary>
<p>Sometimes. The $999 price assumes the lean trade-template fits. If you're a law firm, dental practice, or e-commerce, we'll quote it separately — usually higher.</p>
</details>
<details>
<summary>Where are you based?</summary>
<p>Raven Source Holdings, LLC. We work with clients across the US.</p>
</details>
</div>
</div>
</section>
<section id="quote" class="form-section">
<div class="wrap" style="max-width:720px">
<div class="eyebrow">Get a quote</div>
<h2>Tell us about the business.</h2>
<p class="lead" style="margin-bottom:32px">Not ready to pay yet? Send the details below. We respond in 24 hours with a fixed price and a calendar link if it's a fit.</p>
<form id="quote-form" onsubmit="return submitQuote(event)">
<div class="form-grid">
<div>
<label for="q-name">Your name</label>
<input id="q-name" name="name" type="text" required>
</div>
<div>
<label for="q-business">Business name</label>
<input id="q-business" name="business" type="text" required>
</div>
<div>
<label for="q-phone">Phone</label>
<input id="q-phone" name="phone" type="tel" required>
</div>
<div>
<label for="q-email">Email</label>
<input id="q-email" name="email" type="email" required>
</div>
<div>
<label for="q-trade">Trade</label>
<select id="q-trade" name="trade" required>
<option value="">— select —</option>
<option>Restoration (water / fire / mold)</option>
<option>Plumbing</option>
<option>HVAC</option>
<option>Electric</option>
<option>Roofing</option>
<option>Other</option>
</select>
</div>
<div>
<label for="q-city">City / state</label>
<input id="q-city" name="city" type="text" required>
</div>
<div class="full">
<label for="q-site">Current site (or "none")</label>
<input id="q-site" name="current_site" type="text" placeholder="https:// or none">
</div>
<div class="full">
<label for="q-message">Anything else?</label>
<textarea id="q-message" name="message" placeholder="What's broken about your current site? What jobs do you want more of?"></textarea>
</div>
</div>
<div class="form-actions">
<button type="submit" class="btn primary">Send · 24h response</button>
<span class="form-note">No spam. We answer one at a time.</span>
</div>
</form>
</div>
</section>
<footer>
<div class="wrap">
<div class="foot">
<div class="col">
<div class="brand" style="margin-bottom:8px">Raven Source<span class="dot">.</span></div>
<div style="font-size:12px;color:var(--ink-3);max-width:32ch">Websites that book work for plumbers, roofers, restoration, HVAC, and electric.</div>
</div>
<div class="col">
<h4>Service</h4>
<a href="#what">What you get</a>
<a href="#pricing">Pricing</a>
<a href="#work">Recent work</a>
<a href="#faq">FAQ</a>
</div>
<div class="col">
<h4>Get in touch</h4>
<a href="#quote">Quote form</a>
<a id="email-link" href="mailto:">Email us</a>
</div>
<div class="col">
<h4>Legal</h4>
<a href="terms.html">Terms</a>
<a href="privacy.html">Privacy</a>
</div>
</div>
<div class="foot-bottom">
<div>© <span id="year"></span> Raven Source Holdings, LLC. All rights reserved.</div>
<div>Built with care · No frameworks · No tracking</div>
</div>
</div>
</footer>
<script>
// ── CONFIG ─────────────────────────────────────────────
// Update these in one place when things change.
const CONFIG = {
agencyName: 'Raven Source Holdings, LLC',
agencyShort: 'Raven Source',
email: 'hello@ravensource.com', // ← UPDATE with your real inbox before deploy
// Stripe Payment Link — bundles $999 build + $99/mo subscription in one checkout
stripeCheckout: 'https://buy.stripe.com/5kQ14o3RFbPJfjGaGmbsc00',
};
// Wire all checkout buttons to the bundled link
['hero-buy','checkout-btn'].forEach(id => {
const el = document.getElementById(id);
if (el) el.href = CONFIG.stripeCheckout;
});
// Email link
const emailLink = document.getElementById('email-link');
if (emailLink) emailLink.href = 'mailto:' + CONFIG.email;
// Year
document.getElementById('year').textContent = new Date().getFullYear();
// Quote form — opens the operator's email client with a prefilled body.
// Upgrade path: replace this with a Formspree (formspree.io) endpoint or a
// Cloudflare Pages Function for fully unattended submissions.
function submitQuote(e) {
e.preventDefault();
const f = e.target;
const data = Object.fromEntries(new FormData(f));
const subject = encodeURIComponent(`Quote request: ${data.business} (${data.trade})`);
const body = encodeURIComponent(
`Name: ${data.name}
Business: ${data.business}
Phone: ${data.phone}
Email: ${data.email}
Trade: ${data.trade}
City/State: ${data.city}
Current site: ${data.current_site || 'none'}
Message:
${data.message || '(none)'}
— Sent via ${CONFIG.agencyShort} quote form`);
window.location.href = `mailto:${CONFIG.email}?subject=${subject}&body=${body}`;
return false;
}
</script>
</body>
</html>